İbrahim Etem / Menarini Group

Bilaxten

İbrahim Etem / Menarini Group came to us for a need of a film that will explain the strong and fast power of their new allergy product named Bilaxten.  The pill that they were developed was so reliable and efficient.

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After the briefing, we decided to produce a film which will show the feeling of the patients in two parts. In the first part of the film, with annoying music and symptomed related shootings, we give the disturbing feeling to the audience. This part shows the feeling of the patients before they take the Bilaxten. The second part of the film among the relaxing music and shootings we show the feeling of patients after they took the pills.