Bref X OGEM
A Spacious Future Forest!
The most important legacy we will leave to the next generations is our forests... Because breathing is our greatest need. For freshness and health in every breath, collobration of Bref, Migros and OGEM Bref dibbled more than 5 thousand trees to the barren areas and we were proud of being a part this project
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More than 6 Months
Because of avoiding to compromise the documentary soul of the project our shooting period lasted more than 6 months. Shootings were started on the July of 2020 by showing the audience the current barren look of the area.
The 360 degree of drone scene showed us the seriousness of the situation. The barren area was too big and the soil was needed to be maintenance to dibble
This awareness and summer's not being a dibble season for pine trees, we started to wait for the right timing with patience
We waited for December to be able to plant on the treeless land we determined in July.
We waited for December to be able to plant on the treeless land we determined in July. And we planted more than 5000 seedlings in the destroyed area.
In this period when we feel the effects of global warming more and more each day, it was very valuable for Migros and Bref brands, which have shown their sensitivity to environmental awareness, to have their names written on such an important project. For us, it was a proud and emotional process to be a part of this beautiful project and witness the growth of every sapling planted.
We would like to thank everyone who contributed to this exemplary project, which we worked with great devotion at every moment.
We will continue to work as a solution partner next to every strong brand that protects nature and works with all its strength for our country and our future generations.
